Here are few tips on how to become an expert in anything you do:
1. Don’t trust your instincts:
You may be asking yourself, “What? That’s the exact opposite
of what everyone’s ever told me!” Yes, a well-known mantra is to trust your
instincts, but the harsh reality is that even the most well-intentioned
instincts are often wrong. The key to driving your business forward and
developing your skills is to better understand how you make decisions, so you
are more capable of knowing when your gut is leading you in the right direction
— and when you may need a second opinion.
We have all been through the process of watching a brilliant
idea fail miserably, and while this has its own long-term benefits, it is
easier to avoid it entirely. Learning your own cognitive pre-dispositions,
whether it be an over-reliance on a specific tool or a risk-tolerance that is
far too high, can help you avoid critical errors and grow your business faster.
2. Embrace your ignorance:
Experience can help you identify problems and opportunities
in advance, but it can also blind you to other problems and opportunities.
Coming in with fresh eyes allows you to establish your own unique perspective
and expertise in order to see things that your competition or would-be mentors
might not. The sometimes overwhelming desire for the sense of security provided
by credible experts can come at the expense of creative growth.
Very often, the most disruptive solution for a specific
industry is hidden by best practices that make that option much less exciting
or visible. We can argue whether ignorance is actually bliss, but it is fairly
obvious that you can’t be afraid of what you don’t know. Sometimes this lack of
knowledge can lead you astray, but it can also be a prerequisite for
identifying a new road to success. Being aware of inexperience is important,
but embracing the uncorrupted perspective it affords can be a game-changer.
3. Learn from your partners:
Whether it be a food supplier for a restaurant or an
advertiser, understanding the needs and viewpoints of all parts
of your supply chain and sales funnel can be incredibly helpful. Keeping an eye
on what’s important to each player in your business gives you a more holistic
view of your business and can help you realize critical insights much more
rapidly. Equally, it will keep your finger on the pulse and help you stay ahead
of market changes.
4. Ignore the stigma of failure:
There are few lessons as powerful or lasting as failing
miserably to accomplish a goal. We’re always told to avoid failure, which is
why, when it occurs, it can be so devastating. While I certainly would not
recommend seeking it out, if failure does happen to come your way, embrace it
and use it as an opportunity to learn for the future.
Taking a step back after a setback and properly analysing what led to it can be an important and liberating process. Undertaking a
thorough debrief can help you gather insights into your decision-making process
and the way you operate your business. In the best case, it can help you
clearly identify areas to change, allowing you to move forward all the
stronger.
Most importantly, you will learn rather quickly that while
failing may be a gut-wrenching experience, it is hardly the end of the world.
Much of succeeding in business is about taking risks, and fearing failure may
be important — but knowing that it is a temporary frustration can empower you
to take the risks necessary to achieve true success.
Acquiring expertise will allow you to sit in the driver’s
seat of your business and learn and grow as you build your business. But as
critical as it is to recognize the importance of expertise, it is more
important to have an actionable plan to acquire it. Degrees and experience are
great, but sometimes the best way to become an expert is to start learning on
your own, testing out ideas and adopting insights you gain into your future
endeavours. By keeping these tips in mind, you can make the most of your
entrepreneurial pursuits to create the foundation for long-term success.
You will Prosper!!
You will Succeed!!
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